EPS

Preffered printing format by most commercial printers. This is a vector image of your logo compatible with poth PC and Macintosh. Vector images are used by printers as they can be changed in size without any loss of image quality. Changes to the original image can also be made using this file.

• Large Signs & Billboards
• Stationery & Business cards
• Flyers& Brochures
• Adverts
• Labels & Packaging
• Direct marketing & Postcards
• Vehicle graphics
• Silk screen & Embroidery

GIF & JPG

Gif & Jpeg images are an excellent & popular choice for high quality graphics which are much smaller in filesize than an .eps image. This makes them ideal for use on websites. A gif is another low resolution format with a small filesize for use on the web.

• Websites
• Email graphics
• Microsoft Word documents
• Internet Marketing
• Many common applications

AI

An Adobe Illustrator file format, a well-known and widely used drawing application. Compatible with both Windows and Macintosh this vector based format is similar to the EPS format and makes use of PostScript - a powerful and complex printing language.

• Adobe Illustrator (All versions & CS3)
• Adobe Photoshop (All versions & CS3)

PSD

An Adobe Photoshop file format, the current and primary market leader for commercial bitmap and image manipulation.

• Adobe Illustrator (All versions & CS3)
• Adobe Photoshop (All versions & CS3)

PNG

An extremle powerful bitmap image format that employs lossless data compression in comparison to TIFF or BMP. These graphics can be used in many applications and on the web and support 'layers'. However unlike AI and EPS formats, does not support certain other advanced features (such as CMYK).

• Adobe Fireworks (All versions & CS3)
• Adobe Illustrator (All versions & CS3)
• Adobe Photoshop (All versions & CS3)
• Microsoft applications
• Many other common applications
• Websites

ICO

This is a standard format for use with very small icons (16 x 16 pixels). A common use is within internet browser favourites links (internet explorer) and desktop/program icons.

• Websites (Browser favourites links)
• Custom programs & applications
• Windows desktop

BMP

A bmp (bitmap) file is a format used by Windows. This format also has a lower resolution.

• Microsoft Word
• Microsoft PowerPoint
• Microsoft Excel
• Microsoft Outlook
• Microsoft Publisher
• Invoices in Quickbooks

TIFF

Similar to a BMP (bitmap) graphic, a tiff can be shared among various applications and for basic printing.

• Microsoft Word
• Microsoft PowerPoint
• Microsoft Excel
• Microsoft Outlook
• Microsoft Publisher

FLASH / SWF (optional)

A flash image can can be used on the internet due to it's excellent compression and filesizes. This makes is an excellent choice for smooth animated images with multiple frames.

• Websites
• Flash Websites
• Email graphics
• Microsoft Word documents
• Internet Marketing
• Many common applications